The (blank) of depiction
comes close to being alchemy.
Alchemy sought the irreducible
qualities of a thing.

In alchemistic terms,
gold was a combination
of
yellowness,
weight,
pliability,
malleability,
and so on.

If one could induce all these qualities
in an element
then
one would have gold.

A watch must be watched to witness time's movement. Since about 1926, commercial photography has let time stand still at 10:10. The symmetrical hands, hour on the left and minute on the right, give an impression that the clock is smiling. Taking the ambivalent posturing of objects and people found in everyday photography, along with the intrinsic trade language of its commercial application -- invisible supports, slogans, fonts, and props -- William Koone presents a group of new sculptures which examine and reconfigure this facade of suspended timelessness and the image fantasy it braces and shapes.

William Koone is an Oakland-based artist. Koone's artworks deconstruct photography's current condition of mediation and super-saturation used to propagate brands and lifestyles. Koone received an MFA from Mills College in 2014.