About The Work
The ¥en Boutique, created in 1991, was a bold play on the contrast between luxury shopping and gallery acquisition, another strong statement by General Idea on consumption. ‘Yen Scarf’ is a perfect representation of the spirit of GI in this era, commenting on the rising economic dominance of Japan, both in the general world economy and the art world at the time.
The kiosk (which sporadically offered multiples for sale) was created by the group for museum display. The boutique format continued to hold interest for the group in the 1990s. The final boutique General Idea created was Boutique Coeurs volants, 1994/2001.
GI's dedication to creating multiples was tied to their critical interest in consumerism and art collecting/shopping. AA Bronson explained, “General Idea was at once complicit in and critical of the mechanisms and strategies that join art and commerce, a sort of mole in the art world.”
Courtesy of Caviar20
About General Idea
From The Magazine
Screenprint on crêpe-de-chine
55.00 x 55.00 in
139.7 x 139.7 cm
Signed and numbered by the artists
About The Work
The ¥en Boutique, created in 1991, was a bold play on the contrast between luxury shopping and gallery acquisition, another strong statement by General Idea on consumption. ‘Yen Scarf’ is a perfect representation of the spirit of GI in this era, commenting on the rising economic dominance of Japan, both in the general world economy and the art world at the time.
The kiosk (which sporadically offered multiples for sale) was created by the group for museum display. The boutique format continued to hold interest for the group in the 1990s. The final boutique General Idea created was Boutique Coeurs volants, 1994/2001.
GI's dedication to creating multiples was tied to their critical interest in consumerism and art collecting/shopping. AA Bronson explained, “General Idea was at once complicit in and critical of the mechanisms and strategies that join art and commerce, a sort of mole in the art world.”
Courtesy of Caviar20
About General Idea
From The Magazine
Also included, title card (offset on paper), in black linen-covered card box with gold hot-stamping
55"H 55"W (scarf)
15"H 15"W (box)
Published by Massimo De Carlo Arte Contemporanea
Very good condition
- 15"H 15"W (box)
- Ships in 5 to 7 business days from Canada.
- This work is final sale and not eligible for return.
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